From Keyboard to Dashboard:
\nBlackBerry\u2019s Comeback story……
\nWhat I Learned from it…
\nLate \u201990s, I was on a pager.
\nThen came my first BlackBerry…
\n“A small phone, tiny physical keyboard, little trackball.
\nTap-tap, scroll, send. I felt fast. In control.
\nThat red blink when something needed me.
\nSmall keys. Big confidence.”
\nThen the iPhone arrived.
\nMy BlackBerry went into the drawer.
\nAlong with that BlackBerry (RIM) didn\u2019t just lose sales…
\nit lost the moment.
\nWhen the market moves on, competition eats you alive.
\nWhat do you do with no market left for you?
\nEither you leave the arena, or you learn a new way to play.
\nFor BlackBerry, that meant letting go of the phone in our hands
\nand choosing new arena it can play strong.
\nOver the next few years, Quietly, BlackBerry picked its new arena: the car. With QNX, it learned the cockpit, shifted from linking to running the dash, and left phones to focus on what matters the CarOS behind the wheel.
\nFast-forward to today: I start my car and everything just works.
\nScreen wakes. Cluster settles. Bluetooth connects.
\nThat quiet calm? BlackBerry\u2019s QNX under the dashboard.
\nIt left my hand and moved to my dashboard.
\nSame promise but it is just a New Arena.
\nWhat I have learned from this is:
\n\u27a4 You can\u2019t stop a big wave. Don\u2019t fight it change the board and ride it.
\n\u27a4 Don\u2019t fall in love with the product; stay loyal to the promise you make to customers.
\n\u27a4 When the screen or platform changes, carry your value to where people still need it.
\n\u27a4 Quiet wins last….. reliable, simple, and hard to replace.
\nI have hit that moment twice…..my market vanished into thin air.
\n\ud83d\udd25 First during telecom days … when Reliance Infocomm launched RelianceIndianCall.com for NRIs in 2005 with dirt-cheap prices.
\n\u26a1 Later with iPay (\u201cthe cash collection rails for e-commerce\u201d), after UPI took over everywhere.
\nFirst time, I chose a new arena and sold what I could.
\nSecond time, I didn\u2019t….. I shut it down and moved on.
\nNot perfect, but in the moment, survival is a choice;
\nthere\u2019s no right or wrong\u2014only perspective and courage
\n\ud83d\udde3\ufe0f Now its your turn to speak >>>
\n\u270d\ufe0f To stay true to your promise, ask the question now, not later:
\n\ud83e\udde0 When the market moves on, what part of your promise do you carry to the next arena<\/p>\n","protected":false},"excerpt":{"rendered":"
From Keyboard to Dashboard:
\nBlackBerry\u2019s Comeback story……
\nWhat I Learned from it…
\nLate \u201990s, I was on a pager.
\nThen came my first BlackBerry…
\n“A small phone, tiny physical keyboard, little tra<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-1138","post","type-post","status-publish","format-standard","hentry","category-linkedin-posts","wpcat-18-id"],"_links":{"self":[{"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/posts\/1138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/comments?post=1138"}],"version-history":[{"count":0,"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/posts\/1138\/revisions"}],"wp:attachment":[{"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/media?parent=1138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/categories?post=1138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lakamsani.me\/blog\/wp-json\/wp\/v2\/tags?post=1138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}